About Multi-Perspective AI
Built on 25 years of coaching science and professional training, powered by translation of science into nine perspectives.
Margaret Moore, MBA — "Coach Meg"
Founder & CEO, Wellcoaches Corporation
Margaret Moore, known as "Coach Meg," created Multi-Perspective AI after 25 years as a pioneer in translating science into coaching practice and leadership. She started her career in biotechnology, then became an executive coach and founded Wellcoaches Corporation, a leading coaching school. She also co-founded the Institute of Coaching and the National Board for Health and Wellness Coaching.
Coach Meg has trained thousands of coaches, healthcare professionals, and leaders worldwide. Her work bridges research and practice, making the science of transformational change more consistent and accessible.
Multi-Perspective AI is built on the Moore Multiplicity Model©, which she developed starting in 2012. The model explores how the human mind holds multiple perspectives—a discovery she made through her extensive training in Internal Family Systems therapy.
The Moore Multiplicity Model© is grounded in three co-authored books that combine neuroscience with the science of well-being, leadership, and coaching.
Organize Your Mind, Organize Your Life
Co-authored with Dr. Paul Hammerness (Harvard Medical School) and John Hanc
Harvard Health book published by Harper Collins, 2012, 2020 (Train Your Brain)
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Explores how the brain's executive functions—attention, focus, agility, working memory, and synthesis—shape our ability to navigate our days.
Contribution to Model: Supports agile use and switching among multiple perspectives.​
Organize Your Emotions, Optimize Your Life
Co-authored with Dr. Edward Phillips (Harvard Medical School) and John Hanc
Harvard Health book published by William Morrow 2016
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Deploys nine-perspective model for well-being. Shows how emotions are expressions of the needs and values of each perspective.
Contribution to Model: The easy-to-understand Moore well-being names are the basis for the multi-perspective model.
The Science of Leadership
Co-authored with Jeffrey Hull, PhD (Harvard Medical School)
Berrett Koehler book published 2025
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Synthesizes five decades of leadership research into nine capacities or perspectives.
Contribution to Model: Completed the Moore Multiplicity Model© by identifying nine leadership capacities. Shows how leaders can systematically develop each capacity or perspective.
Wellcoaches Corporation
25 Years of Training Professionals How to Coach
25+
Years of Experience
16K+
Professionals Trained
50+
Countries Worldwide
RESEARCH
22 peer-reviewed studies of Wellcoaches protocol
In 2000, Wellcoaches Corporation became the first coaching school for health professionals. The Wellcoaches team translated research on behavior change, positive psychology, and well-being into evidence-based coaching, developing the Coaching Psychology Manual with 22 studies of the Wellcoaches protocol showing effectiveness.
Over 25 years, Wellcoaches faculty have trained more than 16,000 professionals in 50+ countries. This experience revealed clear patterns: what helps people change, what doesn't, and why.
Multi-Perspective AI translates 25 years of coaching expertise and research into an AI system with coaching intelligence. It's not generic AI—it's built from the real-world experience of training thousands of professionals, combined with the latest science on coaching, leadership, and well-being.
Evidence-Based Foundation
Every perspective in Multi-Perspective AI is grounded in published research.
25 Years of Refinement
The methods, frameworks, and insights in Multi-Perspective AI have been refined through decades of training professionals, gathering feedback, and continuously improving based on real-world results.
Global Validation
Wellcoaches methods work across cultures, contexts, and professional domains—validated by 16,000+ trained professionals working in healthcare, corporate, and coaching settings worldwide.
Center of Coaching Excellence
As the first School of Coaching for health professionals, Wellcoaches pioneered the integration of coaching science with healthcare practice.
Breakthrough Innovation
The Moore Multiplicity Model© represents a fundamental breakthrough in understanding human decision-making—revealing the nine perspectives that shape how we think, feel, and act.
Practical Application
Multi-Perspective AI makes sophisticated coaching science accessible to professionals in their daily practice—no advanced training required.